Keeping it in the family!
In a heartwarming new campaign for her brand Savage X Fenty, Rihanna enlisted her partner, ASAP Rocky, and their son, RZA, to model their newest classics in a heartwarming family shoot. Known for his unique style and artistic vision, Rocky brings his signature flair to the campaign while celebrating his role as father to the adorable young model, RZA.
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The visuals capture their bond in matching Savage X Fenty attire, with Rocky sporting cornrow braids that spell out DAD. ASAP Rocky has openly expressed his pride in fatherhood and his happiness as a family man with Rihanna and their sons, including baby Riot. This marks their second modeling campaign together this year, following their appearance in Bottega Veneta’s June campaign.
We can’t get enough of these adorable photos!
Cover photo: ASAP Rocky & Son RZA Appear in New Heartwarming Savage X Fenty Campaign / Photo Credit: Savage X Fenty